By Scott Stedronsky A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL [This article was originally published by MPI Chicago Area Chapter.] It’s one of the first things event planners ruminate over as they get the go-ahead to execute the next big corporate confab: What food to serve attendees. Among event planning priorities, yes, the […]
Dax Callner has over 20 years of experience developing marketing programs for some of the world’s leading brands, including P&G, American Express, GE, eBay, MasterCard, Google, Intel, Microsoft, Pitney Bowes, Facebook, Motorola, Dell, Kraft, Bloomberg, General Mills and many others. His work has included the development of multi-channel marketing campaigns, digital strategies, street-marketing initiatives, business […]
Michael Doane is marketing manager at CadmiumCD, makers of the myCadmium software platform, an award-winning suite of conference and trade show management products. Visit the CadmiumCD blog for more articles like this. Melissa Goodman, American Urological Association (AUA) Programs Manager, and her team member, Erin Nichols, wanted a better way to track learner retention at their […]
By: Michael Doane, Marketing Manager, CadmiumCD The American Library Association (ALA) is the oldest and largest library association in the world. Roughly 20,000 librarians gather every year for the ALA Annual Conference. An additional 10,000 librarians gather for ALA’s Midwinter Meeting. Collectively, ALA Content Coordinator, Alicia “Alee” Navarro, and her team are responsible for scheduling and […]