12:00 PM CT | 10:00 AM PT | 1:00 PM ET
Four months into the COVID-19 Pandemic, the US and global economies are in a recession. Because of lock-downs and travel bans, the B2B exhibitions industry shut down in mid-March. Since then, phased openings and social distancing have created a climate of extreme uncertainty for organizers struggling to produce events. The US economic impact through May 2020, from exhibitions not being held, was estimated at $1.8 billion.
This webinar provided an economic update, key indicators to follow and possible scenarios for recovery of the economy and B2B exhibitions industry.
Cathy Breden, CMP, CAE, CEM, CEO – Center for Exhibition Industry Research moderated this important, relevant and timely discussion and presentation with Allen Shaw, PhD., President & Chief Economist of Global Economic Consulting Associates.
11:00 AM CT | 9:00 AM PT | 12:00 PM ET
Attendees learned the most current insights on how COVID-19 is impacting U.S. B2B exhibition organizations based on CEIR’s June survey. The webinar discussed findings that showed how exhibition organizers are navigating these turbulent waters: which factors are considered when deciding whether to hold a physical event or whether to pivot to a virtual alternative, and real-world examples for both scenarios.
This session was moderated by CEIR’s CEO Cathy Breden, CMP, CAE, CEM and includes commentary from CEIR’s VP of Research, Nancy Drapeau, PRC; Rochelle Richardson, CEM, Senior Vice President of Exhibitions and Event, AVIXA and Brian Cuthbert, Group Vice President of Diversified Communications.
Link to webinar recording is included in the slide deck.
Moderated by Cathy Breden, CMP, CAE, CEM, CEO of Center for Exhibition Industry Research (CEIR), attendees gained insights from CEIR’s new COVID-19 Impact and Recovery Survey with U.S. B2B exhibition organizers, the latest update from CEIR’s Economist on the State of the US Economy and what to watch!
COVID-19 has wreaked tremendous havoc on the B2B exhibition industry globally. How has this played out among organizations that run or manage B2B exhibitions? What actions are being undertaken today to mitigate ill effects of the pandemic, and which strategic initiatives are under consideration as ‘lessons learned’ on approaches to implement post COVID-19? Attendees were the first to hear what this study has uncovered. CEIR’s economist gave the latest update on the US economic outlook and what to expect in the coming months.
12:00 PM CT | 10:00 AM PT | 1:00 PM ET
Hear the Latest H1 2019 Results and Forecast for 2019; Power of the Event Analyzer and Case Study Story from the first customer of the new Event Forecasting Service
This webinar packs a punch! With content of high relevance to trade show organizer team members who have strategic responsibilities, including P&L responsibility, CEO’s, CFO’s, and the show management team as well as those handling business development, it’s information you won’t want to miss.
This webinar provides an update based on H1 2019 results of the CEIR Index, both overall as well as by the 14 industry sectors it tracks. A quick overview of the benefits of the Event Analyzer will be covered. In addition, CEIR has recently launched a new service, the Event Forecasting Service, where a forecasting model is built for an event. The International Carwash Association is the first customer. Kim Vinciguerra, VP of Events for this organization will tell her story on how this tool is being put to work for their business decision-making needs.
All this and any questions you bring to the session will be addressed. Join CEIR Vice President of Research Director Nancy Drapeau, PRC, CEIR’s economist Allen Shaw, Ph.D. and Kim Vinciguerra, Vice President of International Car Wash Association.
The recording is not available for this webinar. Download the Summary Tip Sheet Here.
12:00 PM CT | 10:00 AM PT | 1:00 PM ET
Trade show organizers and exhibitors are invited to attend this jam-packed, FREE CEIR session. This session is relevant to both executives and staff. Pull your team together and listen-in for a productive lunch-and-learn!
CEIR VP of Research Nancy Drapeau, PRC will be joined by a power panel offering the voice of the customer from both the attendee and exhibitor perspectives and insights from an organizer veteran on how her events have achieved success.
This one-hour session will cover:
Moderator: Nancy Drapeau, PRC – Vice President, CEIR
CEIR thanks study sponsors from which insights will be shared in this session. Without their support, this research and webinar would not be possible.
Attendee ROI Insights Series, sponsored by
Head of Marketing Insights Series, sponsored by:
How are the market conditions looking for your event? choppy Seas or smooth sailing ahead? This 45-minute webinar is a great lunch and learn opportunity for team members who have strategic responsibilities, including P&L responsibility, for your organization’s trade show(s). CEO’s, CFO’s, and the show management team will all benefit by hearing the most current outlook for the overall exhibition industry as well as for the 14 industry sectors tracked in the Index. Hear from successful trade show organizer, Jackie James from Informa Exhibitions, who is the Group Show Director for the World of Concrete, as she demonstrates how she uses CEIR Index data as an important industry benchmark tool and how this information and other CEIR data is used to trigger and guide critical discussions for business decision-making. Also hear about the CEIR Event Performance Analyzer, a free tool that enables users to compare an event’s performance to CEIR sector results. Jump start your strategic planning efforts, listen in to this session to understand how to use this invaluable data to work for your event.
ALERT: The webinar recording is not available for this broadcast.
This 45-minute webinar is a great lunch and learn opportunity for team members who have strategic responsibilities, including P&L responsibility, for your organization’s trade show(s). CEOs, CFOs, and the show management team will all benefit by hearing the most current outlook for the overall exhibition industry as well as for the 14 industry sectors tracked in the Index. Learn real world examples on how to use Index data to inform important, strategic business-decisions for your events or those of your clients. The CEIR Event Performance Analyzer is available to help with computing event results in a way that compares your event’s performance to the Index.
This 45-minute webinar is a great lunch and learn opportunity for team members who interface with trade show executive customers and provide advice, insights to help support organizer key business decisions. This session will provide an update on the most current outlook for the overall exhibition industry as well as for the 14 industry sectors tracked in the Index as well as a quick snapshot on how to use the free CEIR Event Performance Analyzer to generate charts that compare a trade show’s performance to the latest CEIR Index data.
More importantly for suppliers, learn real world examples on how to use Index data to help customers understand key trends in the industry, and their event’s position in the marketplace compared to their peers to support their important, strategic business discussions and decisions. Helping them succeed strengthens the bond with you and your company. Come learn how to use this data to ramp up your consultative sales game!
This webinar presented key findings from a CEIR study on attendance marketing and discovered new ways to translate insights into action to grow event attendance.
Highlights included most commonly used tools, techniques and technologies, with an emphasis on what’s working, how the marketing mix is changing, and what’s on the horizon. Translate strategy and insights into an attendee marketing campaign that delivers results.
ALERT: The Recording and Tip Sheet for this webinar are NOT AVAILABLE. IAEE Members and CEIR Subscribers may download all reports in this series at NO CHARGE.