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This post written by Nancy Drapeau, PRC Research Director CEIR strives to provide data that is of value to the industry. A measure of our success is its usage in the marketplace. We have a number of organizations that effectively use this data, for their own exhibit programs, exhibitions or for their clients, to help […]
This post is written by Cathy Breden, CAE, CMP, Executive Director, Center for Exhibition Industry Research I had the pleasure of attending and presenting at the Healthcare Convention & Exhibitors (HCEA) annual meeting in Austin this week. In addition to presenting a short session on the show floor, “Align Your Exhibit Face-to-Face Interactions with What […]
Doug Ducate, CEM, CMP President and CEO of the Center for Exhibition Industry Research speaks on the First Quarter Index, and tells us about what the results mean for the remainder of 2013. Please click on the audio link below to listen to Doug Ducate’s CEIR Index Quarterly Update. http://blog.ceir.org/wp-content/uploads/2013/06/doug-ducate-6-20-13.mp3
This post written by Cathy Breden, CAE, CMP, Executive Director, CEIR The Center for Exhibition Industry Research (CEIR) conducted two major studies on the implications of generational shifts in demographics to the exhibition industry. The core values of the GenX and GenY demographics have been well documented. Research being conducted by organizations on the GenZ […]
This post written by Cathy Breden, CAE, CMP, Executive Director, CEIR I attended a session at this week’s CMP Conclave in beautiful Spokane, Washington. The Conclave is a unique event open only to those with their Certified Meeting Professional designation. The closing session, Crucial Conversations: Meetings of the Future, was facilitated by Dave Radcliffe, President of […]
This post written by Nancy Drapeau, PRC, Research Director For many exhibitions, the summer months are a time to retool and reflect on lessons learned from the last edition, and a moment to strategize for the next event cycle. Kimberly Hardcastle-Geddes, CEM,President of the Marketing Design Group and I will present a one-hour session which will examine the major trends in what […]
This post written by Gwen Parsons, Senior Vice President Nomadic Display Your pre-show promotion campaign was a hit. Your exhibit was awesome. Your booth staff was jazzed to meet with so many customers and potential buyers. You’re back from the exhibition with a batch of sales leads. Now the real work begins. Most business gained from […]
This post written by Nancy Drapeau, PRC Research Director Attending the ECEF Forum held in DC this week was a treat. Sam Lippman does a wonderful job convening industry leaders in one room, delivering an intensive day of lectures aimed at helping organizers strategize to assure success moving forward. The lecturers were thought-provoking and […]
This post written by Cathy Breden, CAE, CMP, Executive Director of CEIR Given the devastating tornado yesterday in Oklahoma and the tornadoes last week in Texas, it is a good reminder for exhibition and event organizers on the importance of protecting their exhibitions against lost revenues in unforeseen and even tragic incidences. It is fairly […]
This post written by Nancy Drapeau, PRC Research Director I’m feeling a little philosophical today. On this Friday morn, as I ruminate on the good fortune of working for this amazing industry, I think, what is it about exhibitions that make it a face-to-face marketing vehicle of choice for so many organizations? Having almost double-majored […]
