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Tag: attendee learning needs

Michael Doane is marketing manager at CadmiumCD, makers of the myCadmium software platform, an award-winning suite of conference and trade show management products. Visit the CadmiumCD blog for more articles like this. Melissa Goodman, American Urological Association (AUA) Programs Manager, and her team member, Erin Nichols, wanted a better way to track learner retention at their […]

by Nancy Drapeau, PRC Research Director In What Attendees Want from Trade Exhibitions, CEIR found that one of the biggest categories of needs attendees bring to an exhibition is a variety of shopping needs. Two top-ranked shopping objectives include the perennial desire to see and experience what is new and to interact with products. And […]