Event design

Winning Strategy is IT Strategy

November 15, 2020

As the pace of change quickens with every year, leadership decisions become even more fundamental to survival. This article by Brian Scott of ClearTone Consulting takes a brief view of this challenge through the lens of information technology.

Don’t Forget About the Data

September 27, 2020

A silver lining to digital events that the industry has seen is capturing valuable data on attendee engagement. Brian Scott of ClearTone Consulting shares virtual platform data insights and what that means for your organization.

An Open Letter to the Events Industry

September 20, 2020

Don Neal of 360LiveMedia shares his thoughts on how the exhibitions and events industry can evolve and survive in this open letter.

Stop Calling It a Virtual Event!

August 23, 2020

The word "virtual" has been taking the industry by storm but should it be used in conjunction with events? Don Neal of 360 Live Media shares his thoughts on why virtual should be dropped from the phrase "virtual events."

A New Spin on Audience Engagement

June 14, 2020

If you’re looking for compelling ways to engage your event audience year-round, stop spinning your wheels and try looking outside of the realm of events for inspiration.

Positive Indicators for AAPEX

May 10, 2020

How is AAPEX coping with COVID-19? Jessica Finnerty, CEM of the Auto Care Association shares positive indicators of their show.

Making Cents: Designing Purposeful Amazing Event Experiences

March 8, 2020

By Molly Marsh, CMP A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL For many in the industry, “Experience Design” has become synonymous with big, extravagant productions, AI and tech-enabled engagement, and hyper-customized environments built for the “wow” effect. There’s certainly no arguing that walking into an indoor castle built from ice, illuminated by projected snowflakes, […]

Crowd Think: Safety & Movement in Meetings

March 1, 2020

By Jessie States A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL Crowd management is a critical function of your safety and security event planning, and it is important to study flow patterns in and around your venues to identify manageable methods to prevent over-crowding at any location. Analyze your attendee arrival times, how they […]

The Best Signage the World Has Ever Seen Was Less Than a Pixel

January 19, 2020

Can your signage beat this? Find out how you can optimize your digital signage game from this piece brought to you by MPI

Event Planning & Unpeeling the Cultural Onion

November 24, 2019

By Ingrid Rip A SPECIAL SECTION BROUGHT TO YOU BY MEETING PROFESSIONALS INTERNATIONAL Discussions about culture during the event planning process are important because you may not share the same culture as the key stakeholders you work for or the attendees for whom you design and program the event. Professionalism of the people you are […]

Tag: Event design