News

DALLAS, 11 April 2014 – A new report from the Center for Exhibition Industry Research (CEIR), Attendee Preferences by Job Title, offers insights to help exhibition management create effective segmented marketing and exhibition content strategies. Which attendees are at an exhibition to shop? Which are there to learn? The answers to these and other similar […]

DALLAS, 31 March 2014 – Today, the Center for Exhibition Industry Research (CEIR) President & CEO Brian Casey, CEM reported the findings of the CEIR Index Report during a session at the Society of Independent Show Organizers CEO Summit. The CEIR Index analyzes the 2013 exhibition industry and provides a future outlook for the next three […]

DALLAS, 11 March 2014 – Attendees spend an estimated $44.8 billion and exhibitors spend an estimated $24.5 billion at events according to new research released today from the Center for Exhibition Industry Research (CEIR). This research documents the substantial contribution business-to-business exhibitions make to the U.S. economy through attendee and exhibitor direct spending, and it […]

DALLAS, 24 February 2014 – In line with our economists’ projection, the Center for Exhibition Industry Research (CEIR) announces the performance of the exhibition industry significantly improved during the fourth quarter of 2013 with a year-on-year increase of 3.0 percent compared to just 0.4 percent increase in the third quarter of the same year. This […]

DALLAS, 12 February 2014 – Today the Center for Exhibition Industry Research (CEIR) releases a new report, Organization Size: What Really Matters, which focuses on how an organization’s size influences attendee preferences at exhibitions. This report provides insights to assist exhibition organizers and marketers in understanding the shared and unique preferences of professionals by the […]

DALLAS, 29 January 2014 – Today the Center for Exhibition Industry Research (CEIR) announces a new report, Attracting New Attendees. This report provides key characteristics of new attendees and insights on the primary resources relied upon to identify prospective events to visit. Top line findings include: New attendees are twice as likely to be final […]

BREAKING NEWS: Latest CEIR Report Offers Advice on the Most Effective Methods for Approaching Customers on the Exhibition Floor DALLAS, 5 December 2013 – The Center for Exhibition Industry Research (CEIR) announces the release of its latest Guru report, Approaching Prospects on the Exhibition Floor. Written by exhibit marketing expert Barry Siskind, this report identifies common […]

DALLAS, 21 November 2013 – Third quarter results for the Center for Exhibition Industry Research Index fell below projections increasing only 0.2 percent, approximately one percentage point lower than the previous three quarters and down from 0.9 percent during the same period in 2012. Despite 13 consecutive quarters of growth, compared to the same quarter […]

DALLAS, 29 October 2013 – Today the Center for Exhibition Industry Research (CEIR) announces a new report, Exhibitor Ancillary On-site Marketing Practices. This report documents the most common on-site marketing activities exhibitors engage in while on-premise at an exhibition. It also takes a further, important step in identifying how effective users find each activity to […]

DALLAS, 9 October 2013 – The Center for Exhibition Industry Research Foundation (CEIR Foundation) announced today it is kicking off a special silent auction providing exhibitions, events and meetings organizers with access to several destination/experiential travel packages donated by travel industry organizations. This is the first silent auction launched by the CEIR Foundation in 10 […]