Lettre du président du CEIR – octobre 2020

Lettre du président du CEIR – octobre 2020

La présidente du CEIR 2020, Carrie Ferenac, partage son expérience d'hébergement de #CEIRPredict et ce à quoi s'attendre du CEIR au cours des prochains mois dans sa lettre trimestrielle à la communauté du CEIR.

Publié initialement dans le bulletin d'information trimestriel du CEIR

As we continue to advocate for the return of face-to-face events, we are also learning to navigate the world of digital interaction. That’s why the CEIR team is currently working on a Virtual Events Study, sponsored by Swapcard. This study includes research about what works, what doesn’t and what generates revenue. You won’t want to miss the findings being shared during  in Louisville, KY, December 8-10.

Speaking of research, I was inspired by the data presented during this year’s . John Gerzema from The Harris Poll explained that attendees are increasingly seeking “online content guides or ambassadors who are real people” in their digital event experiences. I had the pleasure of serving in that role by co-hosting Predict with CEIR CEO Cathy Breden, CMP, CAE, CEM at the CNTV digital studio (physically distanced, of course!). It felt like we were moving forward in this new reality.

During Predict, it was also announced that the CEIR board decided to freeze board positions for one year because of the times we are in and for continuity. I am excited to serve as the Chairperson through 2021. As your Chairperson, I will ensure that the importance of the B2B exhibitions industry continues to grow through the power of CEIR research and data.

Lastly, I would like to express my gratitude to the Orange County Convention Center (OCCC) for making this newsletter possible and recognizing the importance of CEIR’s work.

Prenez soin de vous et restez en sécurité,
Carrie Ferenac
Télévision d'information du congrès (CNTV)
Présidente du conseil d’administration 2020 du CEIR

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