Research Reports

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Insights to Help Use Your CEIR Membership Effectively
Date: 2014-02-06

Prepared especially for the 2013 EDPA Access Annual Conference in the Marco Islands, this presentation gives an overview of the information resources available to CEIR members. The presentation provides data on the current state of the ...

Member Price: $0.00   Price: $149.00

Purchase Process and Customer Relationships
Date: 2012-09-18

This study takes a look specifically at the purchase process and customer relationships. It provides insight into the role of face-to-face interaction at each stage of the customer continuum. It clearly demonstrates the value differences ...

Member Price: $0.00   Price: $49.00

Change in Value over Next Two Years & Effects of the Great Recession and Online Media
Date: 2012-08-21

This study takes a look specifically at the future of exhibitions. It provides ...

Member Price: $0.00   Price: $49.00

The Changing Environment of Exhibitions
Date: 2012-01-18

This document is the full report on the Changing Environment of Exhibitions Study. It includes detailed analysis and an executive summary. Findings are based on participation among marketing executives across industry sectors. The study ...

Member Price: $0.00   Price: $299.00

Exhibitions Valued to Access Hard to Reach Industry Sectors
Date: 2011-12-16

Fact sheet developed from the results of the Changing Environment of Exhibitions Study revealing that business-to-business exhibitions are assigned higher value ratings where more extensive marketing efforts are needed to reach target ...

Member Price: $0.00   Price: $36.00

Marketers Find Exhibitions an Essential Marketing and SalesTactic
Date: 2011-12-09

Fact sheet developed from the results of the Changing Environment of Exhibitions Study reporting on the positioning of business-to-business exhibitions as a marketing and sales tactic and planned level of use in the near term.

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A Positive Outlook of an Industry or Company Linked to More Frequent Activity
Date: 2011-12-09

Fact sheet developed from the results of the Changing Environment of Exhibitions Study reporting on the relationship uncovered between a positive outlook and propensity to exhibit more frequently.

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Exhibitions Foster Business Relationships
Date: 2011-12-09

Fact sheet developed from the results of the Changing Environment of Exhibitions Study reporting on how business-to-business exhibitions foster business relationships.

Member Price: $0.00   Price: $36.00

Use of Exhibitions and the Direct Sales Channel
Date: 2011-12-09

Fact sheet developed from the results of the Changing Environment of Exhibitions Study reporting on the relationship between use of direct sales and business-to-business exhibitions.

Member Price: $0.00   Price: $36.00

Profile of Frequent Exhibitors
Date: 2011-12-09

Fact sheet developed from the results of the Changing Environment of Exhibitions Study which reports on the unique characteristics of frequent exhibitors as well as how they are the same as exhibitors in general.

Member Price: $0.00   Price: $99.00

 
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