News

Report Evaluates Sponsorship Sales Process DALLAS, 25 November 2019 – Today, the Center for Exhibition Industry Research (CEIR) released the second in a five-part series providing a comprehensive overview of business-to-business (B2B) exhibition sponsorship practices in North America. The B2B Exhibition Sponsorship Playbook Series compiles organizer and exhibitor practices in a unique format, comparing organizer offerings and practices […]

Part One: What Organizers Offer Compared to What Exhibitors Buy DALLAS, 28 October 2019 – Today, the Center for Exhibition Industry Research (CEIR) released the first in a five-part series providing a comprehensive overview of B2B exhibition sponsorship practices in North America. The B2B Exhibition Sponsorship Playbook Series compiles organizer and exhibitor practices in a […]

DALLAS, 7 October 2019 – The Center for Exhibition Industry Research (CEIR) announces a new Industry Insights Series Report, Demystifying Electrical Services for the Exhibitor, a staple in the CEIR library updated by Immediate Past President of ESCA Richard P. Curran, CEO and President of Expo Convention Contractors. This report was originally authored by Steven […]

DALLAS, 17 September 2019 – Today, the Center for Exhibition Industry Research (CEIR) released results at the CEIR Predict Conference from a brief survey fielded this August, assessing U.S. trade show executive perceptions about U.S. trade tariff policies and whether these policies have had an impact on U.S.-based trade shows that have taken place in […]

Exhibition Industry Continues to Grow DALLAS, 9 September 2019 – The Center for Exhibition Industry Research (CEIR) reports that growth of the exhibition industry continued during the second quarter of 2019. The CEIR Total Index, a measure of exhibition industry performance, posted a respectable year-over-year gain of 1.6% (see Figure 1) even though it under-performed […]

Newest CEIR Head of Marketing Insights Series Report Now Available DALLAS, 19 August 2019 – The Center for Exhibition Industry Research (CEIR) announced today the release of Future Planned Use of the B2B Exhibition Channel, the fifth report in its newest series providing insights from marketing leadership at organizations in North America. Future Planned Use […]

Newest CEIR Head of Marketing Insights Series Report Now Available DALLAS, 29 July 2019 – The Center for Exhibition Industry Research (CEIR) announced today the release of How B2B Exhibitions are Judged, Where It is Essential to Deliver Results, the fourth report in its newest series providing insights from marketing leadership at organizations in North […]

Unraveling the Myths About Material Handling DALLAS, 23 July 2019 – Today the Center for Exhibition Industry Research (CEIR) announces a new Industry Insight Series Report, Unraveling the Myths About Material Handling, written by Aaron Bludworth, President and CEO of Fern, with contributions by Neil McMullin, Senior Vice President of Shared Services at Fern and […]

Newest CEIR Head of Marketing Insights Series Report Now Available The Center for Exhibition Industry Research (CEIR) announced today the release of Overcoming Non-Exhibitor Objections, the third report in its newest series providing insights from marketing leadership at organizations in North America. Exhibit sales teams regularly run into barriers when making the case for exhibiting […]

June 17, 2019 The Center for Exhibition Industry Research (CEIR) announced today the release of the second report in its newest series providing insights from marketing leadership at organizations in North America. Aligning Exhibit Sales for Success takes a close look at the decision-making process when deciding whether to exhibit at a B2B exhibition. Results […]